NaturalOrigins Trainings in Italy

European Grants International Academy (EGInA srl) from Italy held the national trainings on the 8th of October 2024 and on the 4th of November 2024 in Foligno, Italy with the participation of 25 young people. During the 2 training sessions, the main objectives were to familiarize the participants with entrepreneurial basics, the local Italian market and the role of natural products and to equip them with fundamental business skills, including planning, marketing, and financial literacy.

The two workshop sessions covered introduction to entrepreneurship and the local Italian market, business model creation and market research, financial literacy including profit and loss management, marketing and communication strategies, networking and mentorship opportunities, sustainability and social responsibility in business. The NaturalOrigins Online Learning Space was also introduced to the participants.

By the end of the trainings, the young participants were expected to gain an understanding of entrepreneurship, practical business skills and to identify and use opportunities in the local market for natural products. They also gained access to the NaturalOrigins Online Learning Space, enabling continued learning and collaboration.